by Carolyn Wilson | 1 Feb, 2017 | Social Media
There are a lot of ideas and misconceptions about the role social media plays in your Google ranking. And I’ve found lately a number of professional services putting full effort into social media while neglecting their website. They tend to believe it is all... 
by Carolyn Wilson | 18 Jan, 2017 | Social Media
The days and times you post on social media can really make a difference to the impact of your posts. Your audience en masse isn’t on social media 24/7. And social media feeds run continuously, pushing your posts down the feed. So, it’s best to aim for the... 
by Carolyn Wilson | 6 Apr, 2016 | Social Media
Despite common belief, impressive social media graphics aren’t restricted to big budgets. Any business can stand out in the crowd simply by following a few simple guidelines and using a tool designed specifically for making graphics easy – without the big... 
by Carolyn Wilson | 19 Jan, 2016 | Social Media
I have had the fortune to meet some truly inspiring social media experts, collaborate with them and learn so much from them. It has given me a deeper sense of social media and it’s true worth, and has brought me to create this sample list of quotes that I find... 
by Carolyn Wilson | 7 Apr, 2015 | Social Media
Google introduced Google My Business in 2014 to help local businesses stand out more in search and connect more easily with their ideal audience. The aim was to help simplify business management online and bring together one superior Google presence that can be found... 
by Carolyn Wilson | 24 Mar, 2015 | Social Media
The social media marketing buzz rings echoes of 2009/2010 when many Australian small to medium businesses felt a need to jump on the website bandwagon. “Everyone else is doing it, so I need to do it too!” Then, 6 to 12 months down the track, most come back... 
by Carolyn Wilson | 10 Mar, 2015 | Social Media
With the speed and spontaneity of social media, business ethics need to be a strong point as companies stand to be more exposed than ever. While social media is a great publicity tool for the good times, it can quickly backfire if we don’t take constant... 
