Conversion rate optimisation program
Convert more website traffic to customers
Conversion rate optimisation is ideal for companies who are:
- Experiencing low online conversion rates
- Losing sales opportunities because of poor website performance
- Pouring money into advertising and not getting good results
How conversion rate optimisation works
You get improved results by removing the guesswork and making data-driven decisions.
Starting with customer research means driving greater engagement and more sales because you know how the customers interact.
1. The diagnosis
Our program starts with a comprehensive analysis of your sales funnel and identifies customer roadblocks.
We gather quantitive data from numbers-based web analytics, as well as qualitative data, such as heatmaps and surveys. These reveal a deeper, more personal user response to your content.
Using this data, we create an actionable report to present to you for review.
*Source: crazyegg.com
2. Crafting winning results
Once the report is discussed and agreed, the tasks are put into action.
Updates are tested against their orginal state, improving the outcomes each step of the way.
You can acheive continuous improvement by repeating the optimisation cycle - starting with a fresh diagnosis to get clear on the current scheme of things, then we craft on-going design, development and tests to reach even greater heights.
Get measurable results
This diagram illustrates how one of our A/B tests revealed a solution that increased client leads by 24%. By simply testing two different button locations, we had one clear winner:
We are transforming the way
companies use their websites to grow
94%
increase in
lead conversions
for a law firm
1.3x
gift voucher
purchases for
a day spa
24%
more leads
for a
manufacturer
22%
more visitor engagment for
a hair salon
“With projects running to tight deadlines, Carolyn not only delivered to brief, but helped us to identify potential interface issues and enhancements – often translating loose ideas into professional design that not only worked for the business, but for our users.”
Danielle Whitford
Head of Digital Sales – Australasia, Study Group
“Carolyn, at Think Internet, has been a professional, valuable member of our team. She listens to our needs, and transforms ideas into simple, clear solutions. Her attention to detail results in quality work.”
Donna Hensley Program Manager – Teaching & Learning Innovation, TAFE Hunter Institute, Newcastle
What you get with the program
The Conversion Optimisation Program begins with developing a deep understanding of your business and your ideal customers. The months to follow involve designing, developing and running tests that specifically align with your needs and your goals.
| MONTH 1: ONBOARDING & RESEARCH |
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| MONTH 2 & BEYOND: CONVERSION GROWTH |
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Ready to grow your business faster?
Join the list of fast-growing companies that are using conversion optimisation to increase conversions by 30-100+%.